Managed AI Assistants for BG SMBs
AI assistants
for Bulgarian business.
We build and run AI assistants for Bulgarian SMBs across e-commerce, accounting & legal, and real estate. Live around the clock — without you or your IT team lifting a finger.
It's 09:00. Your day starts. So does your store's busiest question hour. Scroll forward — the clock keeps running after you stop.
Support tickets auto-resolved — 6-month trend
What the agent does for your store
One agent.
Multiple jobs.
Customer questions, abandoned cart recovery, and real-time parcel tracking via web chat, Messenger, or Viber. Works with Shopify and WooCommerce. Designed for SME teams — no developers or support staff needed on your side.
01 / SUPPORT
Support Agent
Answers buyer questions around the clock — order status, returns, shipping, availability. Trained on your FAQ and store policies.
Handles 60–80% of tickets automatically02 / CART RECOVERY
Cart Recovery Agent
Sends a 3-message sequence to buyers who left without purchasing — reminder, incentive, final nudge — via email, Messenger, or Viber.
Recovers 8–12% of abandoned carts03 / LOGISTICS
Logistics Agent
Answers "Where is my parcel?" in real time by querying Econt and Speedy APIs directly. Proactively notifies customers of status changes.
Econt & Speedy native04 / CONTENT
Content Agent
Drafts blog posts on a schedule — topic brief in, publish-ready HTML out. Trained on brand voice and audience. Runs on a cron, delivers to Telegram for review. Used internally — this blog is published by one.
Cron → Telegram review05 / VOICE
Voice Receptionist
Answers your phone 24/7 — in Bulgarian, English, German, Russian, Ukrainian, Turkish, Greek, Romanian, French, Italian, and Spanish. Takes the caller's name, reason, and preferred callback time, then hands your team a ready summary. Forward calls after hours, on busy, or always — your choice. Every call opens with an AI & recording disclosure.
Answers in 11 languages, never misses a callStart with a free 14-day pilot. Plans from €199/mo per location — flat pricing, no per-resolution surprises. Built for SME budgets and owner-operated stores. First agent live in 3–4 weeks.
Book a free discovery call →Or email hello@pragma-ai.eu
Our services
Six service lines.
One team.
Each pillar is a standalone service — or combine them for a full AI transformation of your operations.
01
Workflow Automation
n8n self-hosted pipelines connect Gmail, ERP, and CRM — processing invoices and orders without manual copying.
Learn more →
02
Custom AI Assistants
Claude-powered bots trained on your docs — live 24/7 on your site, Viber, or Messenger. Up and running in 2–4 weeks.
Learn more →
03
Data Pipelines & AI Reporting
Weekly AI-powered reports from Shopify, Meta Ads, and ERP in one email — every Monday morning, in Bulgarian.
Learn more →
04
LLM-Powered Internal Tools
AI document review for law offices, accounting firms, and logistics ops — contracts processed in minutes, not hours.
Learn more →
05
Cloud Infrastructure & Migration
Managed VPS or AWS migration with backups and monitoring — €150–300/mo retainer instead of 2am outages.
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06
Network Security & GDPR
GDPR documentation, network segmentation, and Cloudflare Zero Trust — audit-ready in 14 days.
Learn more →
Projects start at €2k for focused workflows; most engagements land between €3–8k. Email hello@pragma-ai.eu with what you're trying to build.
Built for Bulgaria
Why Bulgarian SMBs
trust pragma-lab.
We solve real local problems with AI that speaks your language, knows your couriers, and fits your compliance needs.
Accounting & SAF-T
AI-assisted generation and validation of SAF-T audit files for NRA. Ends manual invoice and receipt entry.
Real estate
24/7 lead qualification from imot.bg, OLX, Messenger, and Viber. No missed inquiries after hours.
Legal & contracts
AI document review — clauses, risk flags and summaries in seconds, not hours.
Logistics
Econt & Speedy tracking in real time — even when the customer asks at 2am.
E-commerce
60–80% of support tickets handled automatically, 8–12% of abandoned carts recovered.
Local tools
Built for Microinvest, e-faktura, Bulgarian couriers and payment methods. BG + EN everywhere.
Recovered cart revenue — monthly uplift
We speak your business language — literally. Every agent is bilingual (BG/EN) and integrates with Econt, Speedy, e-Çметка, and Bulgarian payment methods.
Talk to a founder who gets it →The process
From first call to live agent
in 2 weeks.
Discovery call
30 minutes. We map your store, your support load, and the one problem worth solving first.
Build & configure
We build the agent, connect it to your Shopify store and couriers, and train it on your products and policies.
14-day pilot
Agent goes live on your store. We monitor every conversation and tune responses daily.
Monthly retainer
We run it, update it, and report on it every month. You talk to a founder — not a support ticket.
Where AI saves your team time
Your team goes home. The questions don't.
Works with Shopify and WooCommerce, on web chat, Messenger, or Viber. Designed for SME teams — no developers or support staff needed on your side.
The 22:40 inquiry.
A real question, at a real Bulgarian store's closing time. Unanswered tonight, she's booked somewhere else tomorrow. The same is true of dress sizes, contract clauses, and apartment viewings.
24/7 lead qualification from imot.bg, OLX, Messenger, and Viber. No missed inquiries after hours.
Try the live demos →“Where is my parcel?” — answered at 2am, in Bulgarian.
The logistics agent queries Econt and Speedy APIs directly and answers in real time — even when the customer asks at 2am. It proactively notifies customers of status changes, so most never have to ask.
While you sleep, abandoned carts come back.
The recovery agent works the quiet hours: reminder, incentive, final nudge — via email, Messenger, or Viber.
Questions
Common questions.
How long does setup take?
Two weeks from signed contract to live agent. Discovery → build → pilot. We've done it repeatedly and the timeline is fixed, not estimated.
Which platforms does the agent work on?
Web chat embedded on your site, Facebook Messenger, and email. Viber available as a paid add-on (€100/mo pass-through). Shopify is the required e-commerce platform for Phase 1.
Does it work with Econt and Speedy?
Yes — the logistics agent pulls live tracking data from both couriers and answers "where is my order?" automatically, in Bulgarian.
Is my customer data safe?
All agents run on a dedicated VPS — your data never touches shared infrastructure. We don't store conversation logs beyond 30 days, and we sign a DPA as part of every engagement.
What happens if I want to cancel?
30-day notice, no penalty. We hand over all configs and documentation so you're never locked in.
Do you work with stores outside Bulgaria?
Phase 1 focus is Bulgarian e-commerce (BG language, Econt/Speedy, BGN/EUR pricing). EU expansion is on the roadmap for 2027.
Why publish your prices when competitors don't?
Because "contact us for pricing" wastes your time. From €199/mo (Start), €399/mo (Pro), €699/mo (Clinic+) for Managed AI Agents — you know before you call.
What's the difference between a chatbot and an AI agent?
A chatbot follows a fixed script. An AI agent understands free-form questions, pulls live data (orders, tracking, inventory), and handles conversations it wasn't explicitly programmed for.
Who we are
A 4-person team.
You talk to a founder.
pragma-lab is a 4-person consultancy. No account managers, no ticket queue.
A full day passed. You did nothing. The agent did the rest.
For internal R&D and capability demonstrations, see our project gallery (personal projects, not client work).